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Above the Line vs. Below the Line Marketing: Exploring the Old and New Schools of Marketing

Sep 22, 2024 By Brina_sol Advertising, Digital Marketing

In the ever-evolving world of marketing, businesses strive to create strategies that effectively reach their target audiences. Understanding the difference between Above the Line (ATL) and Below the Line (BTL)

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Inside the World of Top Digital Marketing Agencies in Nairobi

Nov 23, 2019 By Brina_sol Advertising, Branding, Content Marketing, Digital Marketing, Influencer Marketing, Marketing, Sales and Marketing, SEO, Social Media Management Business

When you hear the phrase “Top Digital Marketing Agencies in Nairobi”, what comes to mind? A flashy TikTok ad that goes viral overnight? A smartly timed email that nudges a

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